“Strategic storytelling” and “brand storytelling” are commonly used marketing terms these days, but how familiar are you with actually applying storytelling techniques in your marketing campaigns? Furthermore, have you been intentional with the story and positioning you are creating for your brand?
Listen to my interview on The Dan Hodgins Show where Dan and I discuss the differences between a “Foundational Story” and a “Story Narrative” and I break down an actionable storytelling framework that you can apply in your business immediately. Dan is also the founder of Design Butler, a company which provides unlimited graphic design at a flat rate for fast growing organizations.
I hope you enjoy the conversation!
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